Consultation with Ron McArthur Tweet to the Top - Salon Today, July/August 2010 9/3/2010

 

Networking is vital to the success of any business, but you can bypass the Chamber of Commerce meetings and hop online. With more than 200 million people around the country using the Internet, it's vital that you take an online approach to your marketing efforts. In the July/August 2010 issue of Salon Today, WSI President Ron McArthur shares how you can build your business' credibility using social media.
 

Fast Facts
  • 72% of marketers surveyed say they use Email as their primary tool to create a personalized experience for their consumers.
    Source: eMarketer, 2011 
  • 68% of marketers still don't fully understand what conversations are happening around their brand online
    Source: eMarketer, 2011 
  • Local businesses make up 17.6% of Facebook fan pages (the largest group across page categories). Source: eMarketer, 2011
  • Worldwide social network ad spending is projected to rise 71.6% to $5.97 billion in 2011.
    Source: eMarketer, 2011 
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