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Improving Your Online Imprint – Professional Door Dealer
11/1/2010
It's no secret that small businesses are looking for affordable means of marketing in this challenging economic climate. Take the San Francisco-based business Charles Window & Door Company, for example. The company worked with WSI to establish and enhance its online marketing strategy. Read this case study to learn about the importance of leveraging the Internet for marketing purposes in today’s economy.
Fast Facts
- 72% of marketers surveyed say they use Email as their primary tool to create a personalized experience for their consumers.
Source: eMarketer, 2011 - 68% of marketers still don't fully understand what conversations are happening around their brand online
Source: eMarketer, 2011 - Local businesses make up 17.6% of Facebook fan pages (the largest group across page categories). Source: eMarketer, 2011
- Worldwide social network ad spending is projected to rise 71.6% to $5.97 billion in 2011.
Source: eMarketer, 2011
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