WSI Featured in USA Today: College Graduates Find Success in Franchising – June 2011 6/2/2011


When the recession hit, hundreds of new college graduates found themselves unemployed with few job prospects. For many, franchising offered a great career option. When Drew Himel graduated from Florida State University, he got a job as a financial advisor. He was only at the job for a short period of time before he turned to franchising, opening a WSI digital marketing office. 
 
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Fast Facts
  • 72% of marketers surveyed say they use Email as their primary tool to create a personalized experience for their consumers.
    Source: eMarketer, 2011 
  • 68% of marketers still don't fully understand what conversations are happening around their brand online
    Source: eMarketer, 2011 
  • Local businesses make up 17.6% of Facebook fan pages (the largest group across page categories). Source: eMarketer, 2011
  • Worldwide social network ad spending is projected to rise 71.6% to $5.97 billion in 2011.
    Source: eMarketer, 2011 
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